Thread: $99 e-Reader article
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Old 08-14-2010, 10:34 PM   #6
J. Strnad
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Quote:
Originally Posted by EricDP View Post
I'm not sure I agree with the statement in the article that B&N started the price war. It wasn't until I saw the Kobo at $149 that I started getting interested in looking at these devices, and it was quite a bit after that that B&N dropped their price. I think Kobo is responsible for this war.

Unfortunately for Kobo, their device now looks pricey for what you get, compared to Nook Wifi at $149 and Kindle Wifi at $139. I think Kobo will have to go below $119 to stay competitive, given their simpler device.
I agree completely. But Kobo isn't on the media's radar, so it seems to them as if B&N just lowered the price of the Nook arbitrarily.
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