Quote:
Originally Posted by bill_mchale
That is a very common attitude amongst people when faced with new technology that makes their current jobs obsolete. The crazy thing here is that Borders and B&N have a better chance to stay alive in the paper book space if they have an active and vibrant presence in the ebook space. In fact, having special in store features available to ebookers like B&N does with the Nook (At least if it was implemented better) might give them a key advantage over Amazon, and give ebookers a reason to buy paper books (for gifts, or sometimes darn it, because the book looks so great  ).
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Bill |
You're right, and someone should fill the B&N employees in on this. If they don't sell enough eReaders, there's a greater chance that they'll be out of a job. Same for Borders/Chapters/Indigo.