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Old 08-12-2010, 11:33 AM   #17
bill_mchale
Wizard
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Posts: 1,451
Karma: 1550000
Join Date: Sep 2008
Location: Maryland, USA
Device: Nook Simple Touch, HPC Evo 4G LTE
Quote:
Originally Posted by Kindle Addict View Post
They don't want to know anything about the product, because if they sell enough of them, they are out of a job!

The woman demonstrating a Nook to me said this:

"I hope they don't sell many of these, because I love books. I think there are enough people like me to keep books around."

This is while I was trying out the Nook (which I bought)!
That is a very common attitude amongst people when faced with new technology that makes their current jobs obsolete. The crazy thing here is that Borders and B&N have a better chance to stay alive in the paper book space if they have an active and vibrant presence in the ebook space. In fact, having special in store features available to ebookers like B&N does with the Nook (At least if it was implemented better) might give them a key advantage over Amazon, and give ebookers a reason to buy paper books (for gifts, or sometimes darn it, because the book looks so great ).

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Bill
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