I realize that the decision has already been made, but I did consider it from the angle of what might be distracting while reading. That criteria led me to vote for 'no logo' on the front. It's possible that the larger picture logos at the bottom would be less distracting than the white-on-black logo at the top - my eyes will naturally look there whenever I turn the page - while the bottom logos are not really in the field of view for me when reading (based on using my Sony eReader since I don't actually have a Bookeen CyBook 3 yet).