Quote:
Originally Posted by RyanMWilliams
What many of these publishing houses need to do is cut their overhead. Move out of NY. Get rid of the current program of returns. I'm curious too, I know an awful lot of POD is done in a trade paperback size, but I wonder why it couldn't be used to do mass market paperback sized books?
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Yeah I do think that publishing houses could get rid of overhead by relocating and perhaps getting rid of some of their staff.
I think that they are just feeling bewildered by ebooks and how marketing and distribution is changing.
Paperback book sales are down, the local Borders here is struggling, the Barnes and Noble is not struggling as much, but it has a large store and most likely an expensive lease. These things make it hard for the B&M stores to keep up with online retailers.
The difference between trade paperbacks and mass market pbacks is not just about size. The paper is also thicker. I think it would be harder for POD places to print mass market style pbacks. Smaller is not always easier. Though I imagine as the POD market matures more the cost to print a paperback will go down.
Amy