Quote:
Originally Posted by carld
Accepted agency pricing, or had a big hand in bringing it about as a tactic against Amazon?
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I really don't see how it could be "a tactic against Amazon", given that:
1. Apple are subject to it just as much as Amazon are.
2. Apple are actually benefiting Amazon, in that people who would not have bought a dedicated reading device are buying the iPad and iPhone, and buying books from Amazon's bookstore via the Kindle App for iPhone/iPad.
Can you explain what Apple have to gain from the Agency agreement? I'm afraid I just can't see it myself.