[boswd]

but free cash flow is arrived after Net Income (which is important to note)



It is also important to note that negative free cash flow is not bad in itself. If free cash flow is negative, it could be a sign that a company is making large investments. If these investments earn a high return, the strategy has the potential to pay off in the long run.

Which I do believe that is what is going on with their long term future strategy and that is centered around it's e-book commerece.


but to the original point, the one poster was being a touch deceiving by leaving out a pretty crucial word, "free". someone reads zero cash flow, the first thing that comes to mind is they have zero cash coming in.