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Re: the Nook, lending is determined by the publisher, and currently set to 1 loan, for two weeks, ever. And you can't read it yourself while it's on loan.
Hopefully they'll change things so that you can lend as many times as you like (or at least increase the current one-time only limit), because it's a really nifty feature that I think answers the "can I share a good read with my friend like I can with a paperback?" question while addressing the "everyone reading a copy at once and only one of them paid for" concern.
But the B&N DRM is pretty much a social DRM, not tied to any particular computer or device, so you could probably handle lending manually by transferring files over and directly unlocking it by personally entering in your Name/CC when your friend's device asks you for the code, and vice versa.
Anyway, I think the Nook might possibly have the widest support/availability in terms of stores you can purchase from.
Basically, you can access anyplace that sells B&N or ADE-DRMed books, whereas with Amazon, you're basically limited to purchasing from them and anyone who sells no-DRM titles, unless you're willing to strip the DRM and possibly convert. However, Amazon is supposed to have wider selection overall.
Much as I'd love to have my Kindle natively support at least non-DRM ePubs, I rather doubt that Amazon is going to do it anytime soon, considering that they say they've got 70%+ of the ebook market and that their Kindle titles are now outselling the equivalent hardcovers.
Best of luck with your decision.
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