Ha ha! That $50 price tag is a pipe-dream in this current age, it'll take a few years for it to drop that low.
I agree with what most have said here, I don't rely on brand so much as funtionality and "does it do what I want it to and is visually appealing to me." In other words, if it's locked to Amazon-only format; won't even bother unless it gets hacked and I can convert my exisitng content over, and if it's ugly as sin, I wouldn't bother either.
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