I think the only way they could possible ship in October is if they have all of the devices boxed up really soon with whatever firmware they have at the moment (labeling it as 1.0 so as not to appear unprofessional). They presumably wouldn't have time to flash every devices with the latest and greatest firmware before they went out the door, so they'd have to include a CD-ROM with and instruction sheet. Just throw one of these in each box before shipping it out.
So, while meeting an October shipping deadline is possible... it still seems unlikely. They really need to start accepting pre-orders really soon.
Personally, I guess I'll wait to see what the Kindle is all about before making a final decision between the 505, Gen3, and Kindle. When October 15th is here, I'll be itching to order something. Bookeen better have an order page up by then or they may get lost in the excitement.
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