Quote:
Originally Posted by EowynCarter
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Amazon allowing e-readers makers to use their stuff ? Nah.... Amazon switching to ePub is more likley 
An amazon only e-book world, that would be really sad ! Monopoly = bad.
I will not go back to mobi. I switched to ePub, and won't go back.
Amazon won ? In you dreams...
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It's not really about Amazon winning, it's about a choice being made that has to be made for ebooks to become mainstream. They cannot become mainstream with so many competing forms of DRM and wrappers (they're all pretty much HTML underneath it all anyway). Early adopters see the technical merits of formats, mainstream adopters see only the convenience. Once Amazon becomes the clear winner, then we'll start seeing real competition and innovation between vendors.