Quote:
Originally Posted by Moejoe
The problem for ePub and the book stores that back it, is that Amazon are offering, and continue to offer the least complicated reading experience around their own proprietary format.
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And even the phrases "proprietary format" and "DRM" don't register for many consumers outside the blogosphere and messageboards. Amazon can say to consumers "you can read our books anywhere-your Mac, your PC, your phone, your iPad, and your Kindle".