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Originally Posted by Fbone
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Haha, that's a joke.
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Q: Why doesn't Amazon support the popular "e-pub" standard used by your competitors and many libraries?
A: We are innovating so rapidly that having our own standard allows us to incorporate new things at a very rapid rate. For example: Whispersync (which uses wireless connections to sync your place in a book across devices) and changing font sizes.
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The sync mechanism has absolutely nothing to do with the ebook format. All Whispersync's features would work just as well on epub as mobi. Every epub reader has the ability to change font sizes just as well as the Kindle can with mobi books. ePub might have its problems, but it's still far ahead of the dated and clunky mobi format.
Bezos needs to start treating the public with some respect and stop spinning the truth. The Kindle is mobi-only because he wants to lock people in to the Amazon ecosystem.