Quote:
Originally Posted by High 5
No amount of noise is going to make a difference to that any time soon.
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Depends on how would you define soon.
Let's not forget that the rate at which technology becomes culture (the rate at which we incorporate gadgeds in a way that changes our life) is accelerating.
The examples are clear: cell phones, from luxury to commodity in 12 years and of course mp3 players (more precisely ipods), from nerds to Paris Hilton in 5 years.
It wouldn't take that much to change the market. going back to the ipod, the ipod hasn't been the end of the recording industry or the CD, that is not the point. The point is, the revolution is we know have access to milions of songs trough itunes. (I say it, even if I still hate DRM).
It is my understanding that you don't have to be a geek to purchase and read a book at the Connect store. The Amazon reader will be just as easy.
Release a good reader in the $ 100-200 range. Let publisher sign agreements with Amazon, Sony and bookeen to include coupons for discounted ebooks or readers in pbooks. (Amazon could easily do that).
Then content explosion will follow and the market will have changed, even if consumers habits will be slower to adapt.
My point is: do you really believe ituns song sales could exclusively justify the market shhift and the digital content explosion in the music industry?
Maybe in the end a noise and hype do play a role.
I for one am hopeful, hardware is almost ready, content and market are not that difficult.
(I say it and I have an iLiad.... boy am I hope-fool)