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Old 07-25-2010, 12:40 AM   #55
HansTWN
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Quote:
Originally Posted by DMcCunney View Post
eBooks aren't going to magically increase the book market. X number of people will buy any particular book. They may buy the hardcover, the ebook, or the paperback, but they're likely to buy only one. The publishers get the highest revenue and margins on the hardcovers, and having hardcover bestsellers probably makes the difference between making money and taking a loss for the year.

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Dennis
Actually, ebooks do increase the market. They make it possible for people like me who live overseas to buy, and to buy a lot more. Even in the US or Australia -- how far is it to get to the next bookstore? Might be 100 miles for quite a few. But not just that, it is so much quicker and more convenient for anybody to buy books. You read or think about something then you browse a few websites and download it immediately. No postage, no time wasted waiting, and you don't forget about it later. No worrying about storage space, etc.

So my guess is people buy a lot more electronically, once they get used to the idea.
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