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Old 07-19-2010, 07:28 PM   #1
SensualPoet
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Join Date: Nov 2009
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Device: Kobo Aura HD, Kindle Paperwhite, Asus ZenPad 3, Kobo Glo
Amazon Kindle eBooks Dominate the Market

Amazon reports Q2 2010 earnings / performance results on Thu July 22.

Here is a press release touting the latest Kindle e-book results.
http://phx.corporate-ir.net/phoenix....9176&highlight

This is impressive, whichever way you swing the cat. It is Kindle books, the so called “closed” standard vs every other vendor, many with a supposed “open” standard of DRM ePub. Yet best selling author James Patterson has sold 867,881 Kindle books and just 272,119 in ALL other formats combined.

Four other authors — Charlaine Harris, Steig Larsson, Stephenie Meyer and Nora Roberts — each also sold more than 500,000 Kindle books. Presumably, as with the case of James Patterson, they sold somewhere around 30% as many non-Kindle ebooks … or 150,000+ each.

And the Kindle book share is growing. Compared to both May sales and year-to-date sales ending May, Kindle grew faster than the market — this in spite of the onslaught of Nooks, iPads and Kobos which, even combined, lost ground.

Amazon also noted its sales of Kindle books exceeded hardcover books very significantly, in a trend that is growing the gap. Importantly, Amazon’s calculation excludes free books.

Amazon’s vision is to move the Kindle format (and experience) onto every logical platform; with significant segmented presence in domestic US, regional and global markets; in English and other languages; and link everyone back to a community experience driven by “always on” 3G connectivity.

Impressive. Good job, Amazon!
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