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I think it useful to compare ipods and other mp3 devices to e readers. In terms of pricing you can can buy a lot of cheap mp3 players yet the prestige and sheer attractiveness of the ipod had a massive impact on the music industry and on acquiring music online. You can buy two dishwashers for the price of the top ipod. I have had an ipod for years, somewhere in the mess of my cupboard where it keeps company with other stuff I had to have and never use. The point is I don't think that price is a deal breaker.
I also dont care about bigger screens, the iLiad is a convenient size, like a paperback. Over many years the pbook size has settled where it is because it works, no need for bigger. As for colour: I have never felt the slightest desire for a colour paperback book and feel the same about my reader.
Sure we all have different needs, no problem with that. When we confuse our needs with what is required to make ebooks more successful we confuse things. Seems that little real research has been done in this area. Questions that seem pertinent are who reads books and how comfortable are these people with technology. I could be wrong but I suspect that the answer to that question will tell us more about ereader acceptance and sales than the price of the devices.
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