Quote:
Originally Posted by Worldwalker
And this is what the $15-and-up ebook sellers aren't getting: at $3.99, an ebook is an impulse purchase. "Hey, that sounds good, I'll buy it, and if I don't like it, well, I paid more than that yesterday for a bookmark with lizards on it."
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Definitely. And while some of the larger publishers have got this message - from what I've heard - they're having trouble convincing the boards of their parent companies to reduce ebook prices. They still seem to regard ebooks as a danger to hardback sales.