Quote:
Originally Posted by wallcraft
I have not seen anything authoritative. There are claims that B&N (which includes FictionWise and eReader) has 20% of the US ebook market, see for example Barnes & Noble Captures 20% of E-Book Market. In any case, they probably are number 2 after Amazon, with the new entry Apple likely 3rd at perhaps 10% (it is not clear if this will be sustained over time, or is just millions of new iPad owners buying one ebook each). Sony presumably has a few percentage points, but everyone else is very small. |
Interesting. 20%? Could be. I saw the Borders projection was out at 17%, after a year. Hard to know if they'll make that. When I walk into a B&N these days, the Nook display is front and center, hard to miss it, and it sounds like B&N is getting the people-buy-more-eBooks thing that Amazon saw. Still, one wonders if B&N and Amazon in duking it out have forgotten too much about Apple can do to a market (and has, already, with the new book pricing model). I would not be surprised to see subsidized eReaders taken down to the $100-$125 (6") range by Christmas, because of all this. After all, we've not even seen the Google Android/Chrome tablets weigh in yet, and they'll probably be priced under the Apple iPad, when they hit the marketplace.