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Old 08-10-2010, 06:40 PM   #1
carld
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Plastic Logic kills QUE

Plastic Logic kills QUE, 'shifts focus' to second-generation ProReader

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And just like that, with the swing of a virtual axe, she's all dead and buried. Plastic Logic has been stuck in a world of perpetual delays ever since wowing the universe with its QUE ProReader at CES, and rather than delaying it again, the company is simply cutting its losses and moving on. To quote CEO Richard Archuleta: "We recognize the market has dramatically changed, and with the product delays we have experienced, it no longer make sense for us to move forward with our first generation electronic reading product." To that end, the company plans to "shift its focus to bring to market a second-generation ProReader plastic electronics-based product," but absolutely no details regarding form factor, pricing or an estimated ship date are given.
Plastic Logic kill QUE [Engadget]
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Old 08-10-2010, 08:14 PM   #2
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how much for one of the prototypes used at ces? or the one i used at sid?
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Old 08-11-2010, 06:53 AM   #3
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Old 08-11-2010, 01:29 PM   #4
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To that end, the company plans to "shift its focus to bring to market a second-generation ProReader plastic electronics-based product," but absolutely no details regarding form factor, pricing or an estimated ship date are given.
Dear Lord, I think I broke something laughing at this...
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Old 08-11-2010, 05:03 PM   #5
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In the end they removed the built-in SDHC card reader, and they had the device priced way too high. I did like the form factor and the screen though, I hope the next version is not missing features and is priced much better.
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Old 08-11-2010, 05:19 PM   #6
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In the end they removed the built-in SDHC card reader, and they had the device priced way too high. I did like the form factor and the screen though, I hope the next version is not missing features and is priced much better.
Well, this was the one I was really excited about, it looked really slick, and the integration with corporate apps (outlook, word, etc) was compelling, though I disliked the WinCE OS, I might have been willing to overlook it.

I guess I am now more glad that I bought the iPad, as I still have a decent ereader (dons flame-retardant outfit), and can do basic productivity things like email calendar and word processing. And towards the end they were talking about $800-$1000, which after the iPad set the $500 entry price, was too much.

Oh well, I will watch android closely, as it looks promising, as long as it does not get to fragmented, or designed-by-committee-ish.

RIP
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Old 08-11-2010, 10:35 PM   #7
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I think a number of companies were caught flat-footed with the price drops. A market that seemed viable suddenly wasn't.

There's nothing wrong with liking your iPad for ereading! If you're happy, that's what matters. It's all about buying the device that suits you, after all.
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Old 08-12-2010, 10:17 AM   #8
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Originally Posted by J. Strnad View Post
I think a number of companies were caught flat-footed with the price drops. A market that seemed viable suddenly wasn't.

There's nothing wrong with liking your iPad for ereading! If you're happy, that's what matters. It's all about buying the device that suits you, after all.
I am surprisingly satisfied with it, though I was a big eink fan, I don't mind black and white and slow page refresh and all, as I am fairly slow kind of guy. I did try using a web-browser and email reader on my iliad, but it all became too kludgy for me to support for my own use.

And the battery life was great, but I think apple has the wind to it's back on this, as they have developed a very intuitive product, which does it's functions nicely.

Anyway, it is sad to see the QUE demise.
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