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Old 07-06-2010, 11:47 AM   #1
Theta Head
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Article on how social media is used to promote books

Interesting article about how one small British publisher is using social media to promote his strange sounding books.

Publisher's perspective: http://www.futurebook.net/content/ca...g-social-media

Author's perspecive: http://www.futurebook.net/content/ca...vel-theta-head
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Old 07-06-2010, 12:33 PM   #2
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Social media has been touted as the next big thing in marketing for the last few years. Only natural that it now extends to book promotion as well. Personally, I think it's a great way to connect to a fan base and have a back and forth with them. People will want to support an author more if they feel they've had some input into his decisions.
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Old 07-06-2010, 05:18 PM   #3
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