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Spring Chicken!
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Join Date: Feb 2009
Location: Durham, NC
Device: Every Kindle Ever Made & To Be Made + KoboGlo + Kobo Aura!
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Amazon's 9.99 Pricing Strategy vs Publishers Pricing Models
You will recall that publishers rebelled against Amazon's 9.99 price point for new releases, even when The Lost Symbol outsold the pbooks and earned a ton of money for the publisher. They whined that 9.99 was not a realistic price for newly released ebooks and are re-negotiating pricing deals with Amazon and other distributors. 9.99 IS EVIL. ![]() So, as the story developed, readers became outraged when their ebook pre-orders vanished due to these prolonged negotiations about pricing changes. Amazon - apparently to placate disappointed readers - is selling newly released hardcovers at 9.99 if the ebook release has been pulled. I had pre-ordered the ebook version of Martha Grimes newest (The Black Cat) - and had it cancelled. I checked Amazon and bought the hardcover for 9.99. It's kind of like Animal Farm - some 9.99 prices are better than others? 9.99 is now an OK price for hardcovers but not ebooks? What next? I fear to ask.
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"If possible please provide picture of Mr. Chickens new home or field. Proof that you will not eat him would help too." (Craigslist)
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