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Old 10-20-2009, 05:19 PM   #1
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Kindle 2 Fails Man's Drop Test, Forces Amazon To Pay Him $400

The title says it all.

http://consumerist.com/5360174/epic-...to-pay-him-400
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Old 10-20-2009, 05:28 PM   #2
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I'm sure it was cheaper to pay him and make him go away than it would have been for them to deal with it. Having their lawyer read the letter probably would have cost them $400.
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Old 10-20-2009, 08:18 PM   #3
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The floodgates for damaged kindle complaint letters is now opened.
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Old 10-20-2009, 08:31 PM   #4
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Damn lawyers can get blood out of a stone!

I am suprized Amazon didn't include a clause that stipulated the settlement was a secret.
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Old 10-20-2009, 09:55 PM   #5
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Amazon lawyers felt they would lose
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Old 10-20-2009, 11:45 PM   #6
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that was a really smart guy. although i myself wouldn't be that convinced with every marketing/advertising i would hear.

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Old 10-21-2009, 02:06 AM   #7
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Amazon has nobody to blame but themselves...they use a video of the device being dropped, what was it, 3ft(?) without harm. We do actually have truth in advertising laws on the books but people are too willing to let the liars, errrr, marketing wonks, ummmm, no just not care, but people don't seem to question anything like this anymore and assume that because The Corporation says it's true or The Corporation are not responsible, then just lives with it.

If a company makes a claim in their ads which are inducements to purchase whatever it is in the ad, then the thing fails to deliver on that claim, the company needs to be held accountable for failing to meet the claim.
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Old 10-21-2009, 12:57 PM   #8
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Amazon lawyers felt they would lose
I doubt they even took it that far. Trying to decide if they would lose the case would have cost them a lot more than the $400 the guy wanted. The bean counters probably decided it wasn't even worth getting the lawyers involved.
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Old 10-21-2009, 12:59 PM   #9
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Amazon has nobody to blame but themselves...they use a video of the device being dropped, what was it, 3ft(?) without harm.
Exactly. Putting that in their ad was stupid.
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Old 10-21-2009, 01:11 PM   #10
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Damn lawyers can get blood out of a stone!

I am suprized Amazon didn't include a clause that stipulated the settlement was a secret.
Did you read the article? The guy accidentally dropped a bag containing his Kindle from about 2 feet and the damn thing broke! Amazon wanted to charge him $200 + the broken unit to replace it! Considering the advertisement depicting an unprotected Kindle repeatedly falling 3 feet and bouncing I find it hard to grumble about him asking for $400. This is a case of blatant false advertising. Amazon is no stone and $400 isn't even a scratch.
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Old 10-21-2009, 01:45 PM   #11
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Did you read the article? The guy accidentally dropped a bag containing his Kindle from about 2 feet and the damn thing broke!
And he likely had something in his bag that knocked/slammed against the screen to beak it.



As to the ad being stupid, yep it is. I'm surprised it took this long for something like this to happen.
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Old 10-21-2009, 01:50 PM   #12
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And he likely had something in his bag that knocked/slammed against the screen to beak it.
The screen didn't break. The internals of the device were damaged.
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Old 10-21-2009, 01:52 PM   #13
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The screen didn't break. The internals of the device were damaged.
His description sure sounded like a broken screen substrate to me. Most broken screens I've seen pics of look physically perfect on the outside.

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Old 10-21-2009, 02:17 PM   #14
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His description sure sounded like a broken screen substrate to me. Most broken screens I've seen pics of look physically perfect on the outside.
I agree. It sounded exactly like a broken substrate to me as well.
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Old 10-21-2009, 02:28 PM   #15
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I doubt they even took it that far. Trying to decide if they would lose the case would have cost them a lot more than the $400 the guy wanted. The bean counters probably decided it wasn't even worth getting the lawyers involved.
Shaggy, if you look at Amazon's reply, it was signed by counsel, so it did get as far as the lawyers.
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