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News and Commentary Latest on e-books, e-paper, DRM and related technologies

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Old 09-23-2009, 12:20 PM   #1
Nate the great
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July ebook sales figures announced

The Association of American Publishers (AAP) just released the sales figures for the domestic US market (press release). The total net book sales are up 2% at 1.54 billion dollars. Ebook sales, on the other hand, are up 213% over last July at 16.2 million dollars. (Ebook sales in June were 14 million dollars.)
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Old 09-23-2009, 12:54 PM   #2
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It could be interesting to compare number of books and benefits too.

By the way does the "total" include ebooks? That makes it:

1524 million dollars in paper and audio books
16 million dollars in ebooks

calculating back the "previous figures":

16 / 3.13 = 5.2 million dollars in ebooks
1504 /1.02 = 1510 million dollars in paper and audio books

that results in an increase of only 1% in paper and audio books.

Last edited by Jellby; 09-23-2009 at 01:00 PM.
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Old 09-23-2009, 08:13 PM   #3
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I keep hearing how ebooks are such a small percentage of the market that the publishers don't care about them but I must be interpreting this wrong. I have to assume that most of the ebooks that are sold are in the adult category.

Adult Hardcover sales were $88.7 million vs $16.2 million so 18.2% of hard cover sales

Adult Mass market sales were $68.2 million vs $16.2 million so 23.7% of mass market sales
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Old 09-23-2009, 08:51 PM   #4
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I didn't actually go back and look, but it seems like ebooks are gaining 1-2% market share every month or two.
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Old 09-24-2009, 01:17 PM   #5
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It'll be interesting to see the figures in a couple of months when the effect of the geographic restrictions start hitting people.

I can't use fictionwise for any new releases and much of the back catalog anymore because i live in the UK.

Just had to get Fictionwise to refund my last order due to this - but then again it might get counted as a sale first.

It'll start hitting most of us outside the US.
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Old 09-24-2009, 01:27 PM   #6
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the geographic restrictions really suck. I'm in the US, but so far, several of the ebooks I've bought are ones from the UK. It is a global economy now, so why not sell to those with money to buy?
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Old 09-24-2009, 11:19 PM   #7
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wow. those figures are really very interesting to know!

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