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Old 05-13-2013, 07:46 PM   #16
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And this is what B&N did to Fictionwise, now they are a stones throw away from going belly up themselves.

Sooner or later corporations greed & destructive behavior comes back to bite them in the ass one way or another.
That's when the government steps in and bails them out!
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Old 05-14-2013, 10:44 AM   #17
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Or it could be that they bought it so a competitor could not (for example, Microsoft, which could bring out an ereader device if Nook actually becomes part of them).
My thoughts also

So the Big question is: "where are the anti-trust folk?"
Amazons control of some of major e-reader COMPONENTS provides them with a unfair RETAIL advantage.
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Old 05-14-2013, 12:49 PM   #18
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Another article on the Amazon and Liquidvista sale.

Don't hold your breath for a Kindle with a color screen any time soon

It might be with the glass screen that is used, but there is too much of a glare with the Electrowetting technology.
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Old 05-14-2013, 01:00 PM   #19
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So the Big question is: "where are the anti-trust folk?"
Amazons control of some of major e-reader COMPONENTS provides them with a unfair RETAIL advantage.
Considering there are zero shipping devices using Liquavista and there likely won't be one for at least a year, they are probably more interested in the ongoing audits of the contracts of the conspiring BPHs.

You do realize there is no law anywhere on the planet against using proprietary components in products nor of building products solely out of proprietary products, no matter how much competitors or buyers of competing products might wish otherwise?

(Don't need to go any further than gaming consoles built off proprietary CPUs, GPUs, firmware, and even disk formats. Playstations, XBOXes, and Nintendos, are all strictly proprietary and proud of it.)

If Liquavista actually works in shipping products as demo'ed (enormous "if") and Amazon ships a magical ebook reader that everybody but an epub fanatic buys and Amazon ends up with 99% market share (unlikely as that may be), trustbusters the world over will just shrug. And probably buy one for themselves.

There are no magic bullets that will make Amazon vanish in a puff of smoke and brimstone. The only way to come even close to beating them is to build a better product at a better price with better distribution and better customer service.

In other words, the old-fashioned way: by hard work and earning it.

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Old 05-14-2013, 01:17 PM   #20
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Another article on the Amazon and Liquidvista sale.

Don't hold your breath for a Kindle with a color screen any time soon
As they point out, it takes time to take technology and turn it into commercial products. It took two years for the Touchoco tech buy (from 2010) to show up in the Paperwhite, alone with the frontlight tech from Modilis.
Even Mobipocket, which was a going concern, took two years to show up in the first Kindle.

http://www.nytimes.com/2012/09/07/te...ders.html?_r=0

Besides, it's too late for a Liquavista Kindle to show up this year.
Even if they have a workable design, there are no signs that anybody on the planet is ready to build them even at low volume, much less at the rates Amazon would need.

The likeliest scenario is that this fall we will see a Paperwhite 2 with better lighting, audio, and possibly a higher-resolution screen and that by late 2014 they'll ship limited quantities of a premium-priced ($200+) Kindle LQV.
It will most likely be 2015 before we see a reasonably-priced color Kindle in the volume necessary to make a splash in the market.

And Amazon is fine with that; Bezos plays a long game, not quarter-to-quarter.
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Old 05-14-2013, 07:36 PM   #21
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Can someone explain to me why this is worth getting excited about?
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Old 05-14-2013, 07:46 PM   #22
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As they point out, it takes time to take technology and turn it into commercial products. It took two years for the Touchoco tech buy (from 2010) to show up in the Paperwhite, alone with the frontlight tech from Modilis.
Even Mobipocket, which was a going concern, took two years to show up in the first Kindle.

http://www.nytimes.com/2012/09/07/te...ders.html?_r=0
TouchCo was supposed to be working on a "transparent, pressure-sensitive, multi-touch" technology. That does not jive with the paperwhite specs, does it?
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Old 05-15-2013, 01:38 AM   #23
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TouchCo was supposed to be working on a "transparent, pressure-sensitive, multi-touch" technology. That does not jive with the paperwhite specs, does it?
I thought it did.
At least the transparent and multitouch part.

If it isn't, it reinforces the point that it isn't worth hyperventilating about Amazon buying up "essential" component tech, doesn't it? Or about incoming color Kindles.

To me what is most significant is that Bezos doesn't seem to hink EINK can deliver a worthy color reflective screen in the next year or two. Otherwise, why drop 8-figures worth of cash on Liquavista?

There is value in Liquavista beyond electrowetting screens. (Staff, patents, algorithms, screen driver expertise...) But $50-100M?
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Old 05-15-2013, 04:29 AM   #24
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Can someone explain to me why this is worth getting excited about?
Liquavista is a company with patents and expertise in a new display technology that could lead to high-resolution, low-power, high-brightness and contrast, colour displays.

That Amazon have bought them hopefully indicates that Amazon is interested in producing a product using this kind of display.
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Old 05-15-2013, 04:47 AM   #25
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Liquavista is a company with patents and expertise in a new display technology that could lead to high-resolution, low-power, high-brightness and contrast, colour displays.

That Amazon have bought them hopefully indicates that Amazon is interested in producing a product using this kind of display.
Thank you. But this just looks like a competitor to LCD/OLED/etc., not e-ink.
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Old 05-15-2013, 04:49 AM   #26
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Thank you. But this just looks like a competitor to LCD/OLED/etc., not e-ink.
It has the very low power consumption of eInk, but with faster speed and the option of bright colours.
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Old 05-15-2013, 07:35 AM   #27
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It has the very low power consumption of eInk, but with faster speed and the option of bright colours.
And the bright colors is the key aspect, when it comes to ebooks and emags.

The existing eink approach to color seems incapable of saturated colors; everything comes out faded and low contrast.
There are entire categories of books that can't be properly rendered on eink so the choice is between rendering them on LCD (with its attendant power and weight issues) or not at all.
Hence the desire for an alternative to both eink and LCD for dedicated reading devices.
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Old 05-15-2013, 08:09 AM   #28
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It has the very low power consumption of eInk, but with faster speed and the option of bright colours.
But is it an active display, like LCD, or passive, like e-ink?
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Old 05-15-2013, 08:16 AM   #29
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But is it an active display, like LCD, or passive, like e-ink?
While it can be constructed to work as a transmissive display (like LCD), the main focus is on using it as a reflective display (like eInk). The basic technology involves small pixels in which the area of the pixel is covered or not by a coloured water droplet. For a reflective display, the back of the pixel is made a reflective white. For a transmissive display, it is made transparent.
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Old 05-15-2013, 10:26 AM   #30
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But is it an active display, like LCD, or passive, like e-ink?
Yes. Not to be nitpicky but there are 2 questions muddled in there.

Liquavista's screen tech is reflective like E-ink, meaning it doesn't have a backlight. This is one way it saves power.

But Liquavista's screen is also kinda like LCD in that the screen will not hold an image after the power is turned off.
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