10-04-2012, 04:23 AM | #16 | |
Connoisseur
Posts: 56
Karma: 506878
Join Date: Aug 2009
Device: prs 505
|
Quote:
Apparently these days the Shenzen wholesale rate for a decent 7" android tablet is about $35 if you order of 20K units or more - so anyone not at the high end of the market is going to struggle to make money. I'd expect that slice of generic red to expand past 50% fairly quickly. Also - one fifth of US adults own a tablet? That's an extraordinary statistic. The Pew Article mentions another survey that shows 25%. That means either I'm massively out of touch with what is going on, or else they are using the usual 'skimp on survey methodology to cut costs' routine and ignoring all those adults who don't spend a large chunk of their time online answering online surveys. |
|
10-04-2012, 07:39 AM | #17 |
Banned
Posts: 304
Karma: 6102528
Join Date: Mar 2012
Device: Kindle
|
Amazon did mentioned in early September that its USA tablet market share was 22%.
Source: http://paidcontent.org/2012/08/30/am...-tablet-sales/ |
Advert | |
|
10-04-2012, 07:50 AM | #18 | |
Grand Sorcerer
Posts: 11,732
Karma: 128354696
Join Date: May 2009
Location: 26 kly from Sgr A*
Device: T100TA,PW2,PRS-T1,KT,FireHD 8.9,K2, PB360,BeBook One,Axim51v,TC1000
|
Quote:
For eink ebook readers the global market is, effectively, the anglosphere; NorthAm+UK+the antipodes = 90% plus of the market volume. Or, in rear projection HDTVs, 99% of the market is North America because they are too bulky for asian living rooms and european retailers don't particularly like to stock them for the same reason. It also depends on how the devices are perceived and/or marketed. If we look at the reception/reviews of the various tablet platforms it is easy to see that, when buying tablets, US consumers are buying content access devices, while other regions are buying portable computing power or simply cheap websurfing devices. Not all unit sales are created equally in the eyes of vendors; profit margin and total profit matters, too. (iPhone, for example, captures a disproportionate portion of global smartphone profits--it may be that the US contributes a disproportionate part of global tablet profits.) When it comes to media consumption devices, the US in particular has several features that make them particularly attractive to consumers and to vendors--starting with ready availability of video content from dozens of sources and a variety of business models: subscriptions, ala carte, free... (Netflix, Hulu, Crackle, Vudu, Amazon, Nook, ePix, XBOX, PSN, iTunes, Crunchyroll, uVERSE, xFinity, HBO, ESPN, are just a few off the top of my head...) It is (relatively) *easy* to set up content delivery services in the US. This makes it easier to copy Apple's walled garden content model, as proven by Amazon who went from zero to 22% market share in barely six months. Just how important the US market is in the tablet space can only be guessed at, but the fact that the global companies seem to be tailoring their products to the US and usually launch there first suggests it is a key, high volume market to them. (Just as non-Apple smartphones tend to launch first in asia or europe.) Vendors go where the money is. And the money is usually what determines what the products look like. Last edited by fjtorres; 10-04-2012 at 07:56 AM. |
|
10-04-2012, 08:30 AM | #19 |
Resident Curmudgeon
Posts: 75,840
Karma: 134368292
Join Date: Nov 2006
Location: Roslindale, Massachusetts
Device: Kobo Libra 2, Kobo Aura H2O, PRS-650, PRS-T1, nook STR, PW3
|
But, if Apple does release a smaller iPad and prices it right, I do think a lot of people will be buying them.
|
10-04-2012, 08:52 AM | #20 | |
Enthusiast
Posts: 33
Karma: 522576
Join Date: Sep 2012
Location: Vietnam
Device: iPad 3; Kindle DX
|
Quote:
Anyway, hope they will bring more of breakthrough products in the future. |
|
Advert | |
|
10-04-2012, 11:01 AM | #21 |
Grand Sorcerer
Posts: 11,732
Karma: 128354696
Join Date: May 2009
Location: 26 kly from Sgr A*
Device: T100TA,PW2,PRS-T1,KT,FireHD 8.9,K2, PB360,BeBook One,Axim51v,TC1000
|
Vendors follow the money.
Steve Jobs said 7in wouldn't work for a tablet--Amazon's 22% market share says otherwise. Guess what? Apple is doing a smaller iPad. Cha-ching!!! That simple. |
10-04-2012, 11:33 AM | #22 |
Captain Penguin
Posts: 2,948
Karma: 2077653593
Join Date: May 2009
Location: Vancouver, BC
Device: Kobo Libra 2, Nook Glowlight
|
|
10-04-2012, 12:33 PM | #23 |
Interested Bystander
Posts: 3,726
Karma: 19728152
Join Date: Jun 2008
Device: Note 4, Kobo One
|
|
10-04-2012, 01:46 PM | #24 | |
Grand Sorcerer
Posts: 11,732
Karma: 128354696
Join Date: May 2009
Location: 26 kly from Sgr A*
Device: T100TA,PW2,PRS-T1,KT,FireHD 8.9,K2, PB360,BeBook One,Axim51v,TC1000
|
Quote:
Of note: 62% of Apple revenue comes from International sales so it's not as if their international popularity is all that much lower than in the US. http://techcrunch.com/2012/07/24/apple-q3-2012/ |
|
10-04-2012, 06:20 PM | #25 | |
Wizard
Posts: 4,896
Karma: 33602910
Join Date: Oct 2010
Device: PocketBook 903 & 360+
|
Quote:
Let's say that there are approximately 250 million adults in the US. According to the data in 2011, 11% of them owned tablets, so 27.5 million (22.275 mil ipad, 4.125 mil Android, 1.1 mil other). According to the data in 2012, 22% of them owned tablets, so 55 million (28.6 mil ipad, 26.4 mil Android of which 11.55 mil Kindle fire). Does this sound right? |
|
10-04-2012, 06:34 PM | #26 | |
Interested Bystander
Posts: 3,726
Karma: 19728152
Join Date: Jun 2008
Device: Note 4, Kobo One
|
Quote:
We know from released court documents that Apple sold over 10m iPads in the US in the first two quarters of 2012: http://www.macrumors.com/2012/08/10/...in-court-case/ I suspect that the figures are actually %age of current sales, not %age of ownership. At the end of Q2 2012 Apple had sold a total of 34m iPads in the US. That is a pretty big head start in total ownership. |
|
10-04-2012, 07:09 PM | #27 | |
Evangelist
Posts: 459
Karma: 4818038
Join Date: Dec 2010
Device: Nook, Nook Color, EVO3D, Surface RT, Galaxy S5, Surface 3
|
Quote:
Taking the "decades" view of the author, I'd say Samsung. Not because of the tablets they are making now. But because they are a much more diverse company. Also looking at Apple's roller-coaster past due to their strategy of remaining proprietary, and just the dramatic changes in market share over the past year. Apple may be financially strong now, but fortunes can change quickly in this industry. Ask RIM. Or Palm. Granted, Apple has a much stronger ecosystem than either of those two did which will help. But I'm starting to see the same lag in their products. The competition is to the point now that no longer being invested in their ecosystem, I have absolutely no desire to enter it again now. I wouldn't have said that last year. |
|
10-04-2012, 07:24 PM | #28 | |
Wizard
Posts: 4,896
Karma: 33602910
Join Date: Oct 2010
Device: PocketBook 903 & 360+
|
Quote:
|
|
10-04-2012, 07:53 PM | #29 | |
Wizard
Posts: 1,068
Karma: 23867385
Join Date: Nov 2011
Device: kindle, fire
|
Quote:
Historically, each ebbing innovation has funded the next wave. The question is whether Apple has a next wave and, if they do, how amazing it will be. Unless Jobs was only the face of innovation or they find someone to take his place, each successive wave will be smaller than the last until Apple fades away. |
|
10-05-2012, 02:30 AM | #30 |
eBook Enthusiast
Posts: 85,544
Karma: 93383043
Join Date: Nov 2006
Location: UK
Device: Kindle Oasis 2, iPad Pro 10.5", iPhone 6
|
But the point is that the Kindle Fire is only sold in the US, so the fact that the Fire has captured market share from the iPad will not be reflected in the global market.
|
|
Similar Threads | ||||
Thread | Thread Starter | Forum | Replies | Last Post |
Physical Retail Stores that carry Amazon 2012 Kindles (Paperwhite, Fire 2, Fire HD) | Top100EbooksRank | Amazon Kindle | 6 | 09-21-2012 07:57 AM |
Pew research weighs in | jbcohen | News | 10 | 04-13-2012 02:30 PM |
Pew report finds tablet, e-book ownership nearly doubled over the holidays | DonaldL. | News | 7 | 01-28-2012 09:25 PM |
Jemand in den USA für die Lieferung neues Kindle Fire? | aeolus | Amazon Kindle | 5 | 01-10-2012 10:39 AM |
Pew pew pew (take this quiz) | covingtoncat73 | Lounge | 12 | 12-07-2011 08:12 AM |