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Old 05-14-2012, 12:19 PM   #1
BeccaPrice
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a reader survey

http://thebooksmugglers.com/2012/05/...e-results.html

Highlights from the reader portion (n=675) (starts about half way down - the earlier part discusses results from bloggers)

• Predominantly female audience (95%)
• Young (33 years old), international, educated, and with disposable income
• Overwhelmingly read ebooks (82%); purchase at least 4 books per month
• Feel ideal price for ebooks is $4.00-$6.99
• Do not care (and will not pay a higher price) for enhanced ebooks/enhanced content
• Likely to purchase limited edition/collectible hardcover editions


from everything I've read, this survey skews young, which may have been a function of where the survey was publicized - I'd certainly never heard about it until Dear Author published the links to the results.
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Old 05-14-2012, 10:17 PM   #2
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All studies seem to show that us old codgers can't grasp technical things.

But I too wonder if the skew reveals where the survey was posted. A quick look shows predominantly cartoon images of women. I didn't see any images of men except for super action heroes which women apparently adore. I guess I'm not surprised that only 5% of the people who responded were men. Maybe all the men who saw it responded.

Also, the header says "...Reviewing Speculative Fiction & YA...". YA? What that? Young Adult? Young? I think you're right--where it was published made a difference.
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Old 05-15-2012, 03:27 AM   #3
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Hardly a "representative" sample, I feel ...
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Old 05-15-2012, 09:37 AM   #4
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Oh come on...

Everyone knows that 80% of the young females on the internet are, in reality, older men.
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Old 05-15-2012, 09:51 AM   #5
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Oh come on...

Everyone knows that 80% of the young females on the internet are, in reality, older men.
Yeah, they're GIRLS (Guys In Real Life).
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Old 05-15-2012, 11:01 AM   #6
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Oh come on...

Everyone knows that 80% of the young females on the internet are, in reality, older men.
Or, police cops and Chris Hansen.
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Old 05-15-2012, 01:04 PM   #7
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Yeah, they're GIRLS (Guys In Real Life).
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Old 05-15-2012, 01:10 PM   #8
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Angry

Quote:
Originally Posted by steven522 View Post
Oh come on...

Everyone knows that 80% of the young females on the internet are, in reality, older men.
Bloody hell, I told 'em I had a personality disorder .........

Nobody cares........
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