Pay to preview?

WT Sharpe · 09-25-2010, 07:38 PM

"Amazon May Want Customers to Pay to Search Inside the Book."

This doesn't seem like the smartest of marketing moves. It strikes me as so bizarre that quite frankly I wonder if the article's author even has her facts right or, if she does, is she drawing the correct conclusions from those facts? However, if it is true, can paying to sample e-books be far behind?

http://www.dailyfinance.com/story/co...mers/19647266/

Lady Fitzgerald · 09-25-2010, 07:54 PM

Quote:

Originally Posted by WT Sharpe

"Amazon May Want Customers to Pay to Search Inside the Book."...

That will be warmly received.

ardeegee · 09-25-2010, 08:40 PM

Obviously, this will presage a changing of their name to The Nile.

neilmarr · 09-26-2010, 06:02 AM

The author describes the notion as a 'sop to publishers'. Anything but! I'm not the only publisher who thinks free browsing is not only a tradtional reader right but a vital promotional and marketing tool.

I would hate to see the 'search within' rights withdrawn. Amazon's whole concept is customer-centric and this would go right against their policy.

And Amazon doesn't need sops to publishers. They make the rules as they go along and publishers must like it or lump it because the organisation has become key to treebook sales.

Best. Neil

bwaldron · 09-26-2010, 09:14 AM

Quote:

Originally Posted by WT Sharpe

It strikes me as so bizarre that quite frankly I wonder if the article's author even has her facts right or, if she does, is she drawing the correct conclusions from those facts?

I would argue that the author's inference is incorrect and alarmist. The patent filing, as noted, was from 2004 and I don't see any evidence in the article that lends any credence to any plans to charge for previews or to "Search Inside the Book" (as stated in the article title).

rakulos · 09-26-2010, 09:28 AM

A. "What's the book like?"
B. "I could tell you, but I'd have to shoot you."

WT Sharpe · 09-26-2010, 12:09 PM

Quote:

Originally Posted by bwaldron

I would argue that the author's inference is incorrect and alarmist. The patent filing, as noted, was from 2004 and I don't see any evidence in the article that lends any credence to any plans to charge for previews or to "Search Inside the Book" (as stated in the article title).

That's what I think. The filing of a patent could have other implications. I can't imagine why Amazon would want to drastically change a system that has proved so profitable to them.

kindlekitten · 09-26-2010, 02:21 PM

so would I get the money back after the preview if I didn't like it? would it be applied to my purchase if I did?

does this mean we will start having to put down a deposit everytime we walk into a brick and mortar store? "20 bucks to touch the books"

09-25-2010, 07:38 PM	#1
WT Sharpe Grand Muckity-Muck Posts: 26,606 Karma: 70641104 Join Date: Jun 2009 Location: Chesapeake, VA, USA Device: Kindles: Paperwhite/K-3/Touch, Sony PRS-600, iPod (audio books), iPad1	Pay to preview? "Amazon May Want Customers to Pay to Search Inside the Book." This doesn't seem like the smartest of marketing moves. It strikes me as so bizarre that quite frankly I wonder if the article's author even has her facts right or, if she does, is she drawing the correct conclusions from those facts? However, if it is true, can paying to sample e-books be far behind? http://www.dailyfinance.com/story/co...mers/19647266/ __________________ Last edited by WT Sharpe; 09-25-2010 at 09:28 PM.

09-26-2010, 06:02 AM	#4
neilmarr neilmarr Posts: 7,233 Karma: 5881759 Join Date: Apr 2009 Location: Monaco-Menton, France Device: sony	The author describes the notion as a 'sop to publishers'. Anything but! I'm not the only publisher who thinks free browsing is not only a tradtional reader right but a vital promotional and marketing tool. I would hate to see the 'search within' rights withdrawn. Amazon's whole concept is customer-centric and this would go right against their policy. And Amazon doesn't need sops to publishers. They make the rules as they go along and publishers must like it or lump it because the organisation has become key to treebook sales. Best. Neil __________________ BEWRITE BOOKS / BEWRITE BLOG

09-26-2010, 02:21 PM	#8
kindlekitten Professional Adventuress Posts: 11,514 Karma: 40406970 Join Date: Sep 2009 Location: The Olympic Peninsula on the OTHER Washington! (the big green clean one on the west coast!) Device: Kindle, the original! Times Two! and gifting an International Kindle	so would I get the money back after the preview if I didn't like it? would it be applied to my purchase if I did? does this mean we will start having to put down a deposit everytime we walk into a brick and mortar store? "20 bucks to touch the books" __________________ WELL BEHAVED WOMEN RARELY MAKE HISTORY! IF YOU ARE INTERESTED IN BUYING OR SELLING REAL ESTATE IN WASHINGTON STATE, I CAN HELP!

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09-25-2010, 08:40 PM	#3
ardeegee New Musicians of Bremen Posts: 3,291 Karma: 916824 Join Date: Sep 2009 Device: PRS-350	Obviously, this will presage a changing of their name to The Nile.

09-26-2010, 09:28 AM	#6
rakulos Connoisseur Posts: 56 Karma: 36 Join Date: Aug 2009 Device: ipad, K3	A. "What's the book like?" B. "I could tell you, but I'd have to shoot you."


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