12-05-2012, 06:16 AM | #1 | |||||
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Kindle Freetime Unlimited Subscription Service
One step closer to "netflix-for-books".
Adult version under consideration. Press Release: http://www.amazon.com/gp/feature.html?&docId=1000863021 Quote:
PRIME members get it at $2.99 and $6.99, respectively. CNET Report with Video: http://reviews.cnet.com/8301-19736_7...ption-service/ Quote:
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12-05-2012, 06:28 AM | #2 | |
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12-05-2012, 06:42 AM | #3 |
monkey on the fringe
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12-05-2012, 07:32 AM | #4 |
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It's via a separate App.
Which probably explains why it runs on the newer FIREs (Android 4) and not the original (Android 2.3). It also suggests that an iOS app is likely in the pipeline (say, summer). Baby-steps here, in more ways than one. As I pointed out when the PRIME library first came out, Amazon is likely gathering usage data to gauge likely user behavior for lending libraries. With the PRIME Lending Library, the 1 title per month imposed a limit; with Freetime Unlimited the real constraints are the kids' attention span, their love of revisiting favorite stories/movies, and parental time limits. They'll be tracking usage *metrics* to see how the videos compete with the books and how many books or videos a typical user checks out and how often. The two-tier pricing also is interesting: they obviously want to reach out beyond the core Amazon customer base for this, instead of limiting it to PRIME customers. Of course, it also adds measurable value to PRIME: another $24 a year in savings for Freetime Unlimited subscribers. Again, they'll see how the subscribers go: sign up for Freetime Unlimited only, start with FU and then add PRIME, or subscribe to both at the same time. Another interesting experiment from Amazon. Last edited by fjtorres; 12-05-2012 at 07:34 AM. |
12-05-2012, 07:54 AM | #5 |
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Doubt if there's a market for it for adult books alone. Children (if my nephews are anything to go by) get through a lot of books as young children. Most adults don't read more than few books a year. The "book a month" borrowing that Prime gets you is more than enough for the overwhelming majority of people, I'm certain.
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12-05-2012, 07:54 AM | #6 |
monkey on the fringe
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This new service looks to be a great add-on for the Kindle Fire I'm giving to my 4yo grandson for Christmas. Couple it with the heavy duty Gumdrop case I got and you have a great kid-proof device.
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12-05-2012, 08:15 AM | #7 |
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I think Amazon are really proactive and creative regarding new ways to offer services to costumers. The only down point... Not avaible in Canada and Canada sucks regarding internet services and acces. I am doomed!
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12-05-2012, 08:24 AM | #8 |
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Oh I am SO in for this when it becomes available! I'm giving my 7 yo the new Fire for Christmas! And looking at the titles list, there are plenty of books my 9.5 yo will be interested in, too! I'll gladly pay the $2.99 a month for them. (They can share the unlimited account).
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12-05-2012, 08:26 AM | #9 |
monkey on the fringe
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Here's a link to the books (1,026) / videos (329) / apps (157) offered so far. Filters are available to sort by categories and providers. New content is promised.
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12-05-2012, 08:34 AM | #10 |
monkey on the fringe
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So sorry. Move to Seattle, we have plenty of room here; and you'll be in Amazon's backyard.
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12-05-2012, 08:58 AM | #11 |
Wizard
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Still think it's cheaper to buy the apps, especially if you already have Prime.
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12-05-2012, 09:08 AM | #12 |
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12-05-2012, 09:28 AM | #13 | |
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12-05-2012, 09:40 AM | #14 |
monkey on the fringe
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12-05-2012, 10:05 AM | #15 |
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As a parent, I can say that the idea of having a full set of content that has already been vetted for appropriateness is REALLY attractive. However, looking at the list I see Bratz and Spongebob on there, two things that some parents may find objectionable.
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