Kindle Commercials?

Sydney's Mom · 11-14-2009, 11:57 AM

I am watching What Not to Wear that I taped yesterday, and I see a commercial for the Kindle that looks like it was made by the same folks who make the Target commercials (you know the frenetic look of those commercials). Anyway, I haven't noticed Kindle commercials before, and I wonder if these are going to be sold at Target? They did clearance the old Sonys, didn't they?

daffy4u · 11-14-2009, 12:16 PM

That commercial was made by an Amazon commercial contest winner. The video in the Amazon link isn't working at the moment so here is the spot from youtube.

I don't think it's good at all but I don't like the Sony ads either. Amazon needs to hire a professional ad agency and Sony needs to fire theirs and get a new one.

WT Sharpe · 11-14-2009, 12:27 PM

Amazon didn't get their money's worth with this ad. A co-worker asked me last night if I had seen it. She said that if it wasn't for my owning a Kindle, she would have no idea what this commercial was trying to sell.

zelda_pinwheel · 11-14-2009, 12:31 PM

actually, for a non-professionnally-made stop-motion film i think that's pretty good. on the other hand the message is not too clear, although i imagine the idea is through books you can "live" all sorts of experiences... but i agree with daffy that amazon should hire a professional agency. seeing companies (especially huge, rich, international ones...) getting their customers to do their com work for free (when they should be hiring professionals...) is sort of my personal bête noire. it just seems like they're too cheap to pay an agency, so they're taking advantages of their fans.

WT Sharpe · 11-14-2009, 12:54 PM

Quote:

Originally Posted by zelda_pinwheel

actually, for a non-professionnally-made stop-motion film i think that's pretty good. on the other hand the message is not too clear, although i imagine the idea is through books you can "live" all sorts of experiences... but i agree with daffy that amazon should hire a professional agency. seeing companies (especially huge, rich, international ones...) getting their customers to do their com work for free (when they should be hiring professionals...) is sort of my personal bête noire. it just seems like they're too cheap to pay an agency, so they're taking advantages of their fans.

I agree. The visuals were pretty good but the message was unclear.

kindlekitten · 11-15-2009, 02:12 AM

Quote:

Originally Posted by WT Sharpe

Amazon didn't get their money's worth with this ad. A co-worker asked me last night if I had seen it. She said that if it wasn't for my owning a Kindle, she would have no idea what this commercial was trying to sell.

to back up what the Nephilim said... it's cutesy, doesn't offend the socks off of me (which most commercials do), but if I weren't already an ebook owner I wouldn't have a clue as to what it is all about.

FizzyWater · 11-15-2009, 02:21 AM

Quote:

Originally Posted by Sydney's Mom

Anyway, I haven't noticed Kindle commercials before, and I wonder if these are going to be sold at Target? They did clearance the old Sonys, didn't they?

My Target actually has the new PRS300 and PRS600 on display just this month. Silver 300 and black 600 only...and they no longer have fully functioning display units.

narbeauchamp · 11-15-2009, 09:41 AM

I haven't seen this commercial at all...I just recently noticed the Sony reader commercials -the first time I saw them I was watching something I had recorded from months earlier...I have since seen the commercial live on TV...twice....and I agree,if I didn't already know what they were trying to sell I'd be confused....

I was walking in midtown Manhattan Saturday afternoon ,and I did see a best buy with a sony reader (maybe the 300) as part of a window ad display for holiday shopping....

luqmaninbmore · 11-15-2009, 10:19 AM

Quote:

Originally Posted by FizzyWater

My Target actually has the new PRS300 and PRS600 on display just this month. Silver 300 and black 600 only...and they no longer have fully functioning display units.

This latter really annoys me. It's like they don't want to sell the devices. If I'm going to plunk $300 down on a device, I want to be able to play with it first. If I hadn't been able to do that, I never would have bought my 700. The Sony Store 600s work normally with only few demo restrictions. The ones that I've seen in Borders and Best Buy are completely non interactive. The 300s are ptetty much normal, though. The 600s are also missing the styli in the non Sonystyle stores.

daffy4u · 12-03-2009, 10:28 PM

Okay, I just had a chuckle. I just saw the Sony Reader commercial followed by a movie promo followed by the Kindle commercial (during Entertainment Tonight).

I found that quite interesting.

11-14-2009, 11:57 AM	#1
Sydney's Mom Wizard Posts: 2,895 Karma: 6995721 Join Date: Dec 2008 Location: Idaho, on the side of a mountain Device: Kindle Oasis, Fire 3d Gen and 5th Gen and Samsung Tab S	Kindle Commercials? I am watching What Not to Wear that I taped yesterday, and I see a commercial for the Kindle that looks like it was made by the same folks who make the Target commercials (you know the frenetic look of those commercials). Anyway, I haven't noticed Kindle commercials before, and I wonder if these are going to be sold at Target? They did clearance the old Sonys, didn't they?

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11-14-2009, 12:16 PM	#2
daffy4u I'm Super Kindle-icious Posts: 6,734 Karma: 2434103 Join Date: Apr 2008 Location: Long Drive, Calinadia Candafornia Device: KDXG, KT, Oasis	That commercial was made by an Amazon commercial contest winner. The video in the Amazon link isn't working at the moment so here is the spot from youtube. I don't think it's good at all but I don't like the Sony ads either. Amazon needs to hire a professional ad agency and Sony needs to fire theirs and get a new one.

11-14-2009, 12:27 PM	#3
WT Sharpe Bah, humbug! Posts: 39,073 Karma: 157049943 Join Date: Jun 2009 Location: Chesapeake, VA, USA Device: Kindle Oasis, iPad Pro, & a Samsung Galaxy S9.	Amazon didn't get their money's worth with this ad. A co-worker asked me last night if I had seen it. She said that if it wasn't for my owning a Kindle, she would have no idea what this commercial was trying to sell.

11-14-2009, 12:31 PM	#4
zelda_pinwheel zeldinha zippy zeldissima Posts: 27,827 Karma: 921169 Join Date: Dec 2007 Location: Paris, France Device: eb1150 & is that a nook in her pocket, or she just happy to see you?	actually, for a non-professionnally-made stop-motion film i think that's pretty good. on the other hand the message is not too clear, although i imagine the idea is through books you can "live" all sorts of experiences... but i agree with daffy that amazon should hire a professional agency. seeing companies (especially huge, rich, international ones...) getting their customers to do their com work for free (when they should be hiring professionals...) is sort of my personal bête noire. it just seems like they're too cheap to pay an agency, so they're taking advantages of their fans.

11-15-2009, 09:41 AM	#8
narbeauchamp Groupie Posts: 170 Karma: 98 Join Date: Jan 2009 Location: New York,NY Device: PRS700BC/PRS505/TZ350N/MacBook/Aspire One/iPad/iPhone/BB 9630	I haven't seen this commercial at all...I just recently noticed the Sony reader commercials -the first time I saw them I was watching something I had recorded from months earlier...I have since seen the commercial live on TV...twice....and I agree,if I didn't already know what they were trying to sell I'd be confused.... I was walking in midtown Manhattan Saturday afternoon ,and I did see a best buy with a sony reader (maybe the 300) as part of a window ad display for holiday shopping....

12-03-2009, 10:28 PM	#10
daffy4u I'm Super Kindle-icious Posts: 6,734 Karma: 2434103 Join Date: Apr 2008 Location: Long Drive, Calinadia Candafornia Device: KDXG, KT, Oasis	Okay, I just had a chuckle. I just saw the Sony Reader commercial followed by a movie promo followed by the Kindle commercial (during Entertainment Tonight). I found that quite interesting.

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