Borders and Sony expand Reader agreement

grimo1re · 09-20-2007, 02:37 AM

Borders has signed an agreement with Sony that expands their existing relationship for the sale of the Reader Digital Book, and includes a new, co-branded version of Sony's online store for e-book downloads.

Under the agreement, Borders will expand the sale of the Reader to over 500 of its stores nationwide beginning in October. Currently, the Reader is sold in approximately 270 Borders stores. Furthermore, Borders will launch a co-branded online store with support from Sony that will offer more than 20,000 digital downloads of e-books. Eventually, the co-branded e-book store will be offered as part of Borders' upcoming e-commerce site, Borders.com.

Full press release: Link

Related: Borders online bookstore beta

guguy · 09-20-2007, 04:45 AM

We can imagine this confirms that the PRS-505 will be launched in October,
that wouldn't be logical to begin sell an end-of-life product, don't you think so?

sianon · 09-20-2007, 04:47 AM

Hopefully this will also lead to e-books for the Sony reader being available outside of the US.

grimo1re · 09-20-2007, 05:02 AM

Quote:

Originally Posted by sianon

Hopefully this will also lead to e-books for the Sony reader being available outside of the US.

I doubt that, it is still a US-only agreement.

tsgreer · 09-20-2007, 11:12 AM

Wow, maybe they will actually let the Borders employees know about the product now. I found very few Borders employees that even understood the term "ebook reader."

09-20-2007, 02:37 AM	#1
grimo1re Geekette Posts: 435 Karma: 3335 Join Date: Sep 2006 Location: NSW, Australia Device: Sony Reader PRS500, PocketBook 360	Borders and Sony expand Reader agreement Borders has signed an agreement with Sony that expands their existing relationship for the sale of the Reader Digital Book, and includes a new, co-branded version of Sony's online store for e-book downloads. Under the agreement, Borders will expand the sale of the Reader to over 500 of its stores nationwide beginning in October. Currently, the Reader is sold in approximately 270 Borders stores. Furthermore, Borders will launch a co-branded online store with support from Sony that will offer more than 20,000 digital downloads of e-books. Eventually, the co-branded e-book store will be offered as part of Borders' upcoming e-commerce site, Borders.com. Full press release: Link Related: Borders online bookstore beta

Similar Threads
Thread	Thread Starter	Forum	Replies	Last Post
sony pocket reader- borders e- books	lyceemoliere	Which one should I buy?	2	04-06-2010 11:19 AM
Sony Reader 505, 199$ at Borders	Andanzas	Sony Reader	17	06-14-2009 12:10 PM
Borders and Sony Reader	Zevs	Sony Reader	3	08-12-2008 05:02 PM
Sony Reader at Borders and CompUSA: DENIED!	Daft Willie	Sony Reader	9	02-09-2007 12:31 PM
Borders to exclude Sony Reader from future coupons	Bob Russell	Sony Reader	9	11-30-2006 04:31 PM

09-20-2007, 04:45 AM	#2
guguy Groupie Posts: 191 Karma: 15 Join Date: Jul 2007 Location: Clermont-Ferrand/Paris, France Device: PRS-505	We can imagine this confirms that the PRS-505 will be launched in October, that wouldn't be logical to begin sell an end-of-life product, don't you think so?

09-20-2007, 04:47 AM	#3
sianon Addict Posts: 352 Karma: 572 Join Date: Jul 2007 Location: Melbourne Device: Sony 500, Bebook, Kindle, Eco reader Drs and soon the Archos 9	Hopefully this will also lead to e-books for the Sony reader being available outside of the US.

09-20-2007, 11:12 AM	#5
tsgreer Lovin' the e-book life... Posts: 633 Karma: 2509 Join Date: Nov 2006 Location: Colorado Device: Ebookwise 1150, Sony PRS-505, Amazon Kindle, BeBook (with OpenInkpot)	Wow, maybe they will actually let the Borders employees know about the product now. I found very few Borders employees that even understood the term "ebook reader."

Advert

Advert