Free (Kindle) Business/Science ebooks

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Henry Ford's Way by New Word City

Product Description
Henry Ford's vision of a car for Everyman and a living wage for his employees created the middle class and forever changed America. But the deeply flawed genius got lost in his own new world. Among the lessons you can learn from his life: Make yourself stand out. If you find a diamond, don't throw it away. Don't neglect opportunities no matter how remote. Understand your weaknesses. When you do recognize your mistakes, don't punish the world for them.
Henry Ford was far from the only inventor chasing the horseless carriage at the turn of the century, and it took him three decades after his encounter with the road roller in 1876 to roll out the Model T in 1908. Even then, he had to outmaneuver his financial backers to pursue his vision of building a car for everyone. Sooner or later, of course, someone else might well have done it. But the world is what it is because of Ford's patient, dogged determination. If you have a big idea, don't give up on it.

The Truth About What Customers Want by Michael R. Solomon

Product Description
This is the eBook version of the printed book.
Customers demystified! How you can move them to buy...buy more...and keep on buying!
The truth about what customers really want, think, and feel
The truth about keeping current customers happy—and loyal
The truth about the newest trends and advances in consumer behavior

Profiles of Remarkable Businesses (Collection) by FT Press Delivers

Product Description
A brand new collection of essential insights for your business and career from world-renowned experts…now in a convenient e-format, at a great price!
Actionable lessons from a century of extraordinary businesses—from Ford to NetFlix, Wal-Mart to Zappos
What you can learn from the world's greatest businesses: from legendary startups to extraordinary turnarounds! Crucial takeaways from the experiences of McDonald's, Home Depot, Zappos, Wal-Mart, Oprah (Harpo), Ford, NetFlix, UPS, Lego, Intuit, and many others.
From world-renowned business profilers New Word City and Nancy F. Koehn.

The Art of Asking: Ask Better Questions, Get Better Answers by Terry J. Fadem

Product Description

This is the eBook version of the printed book.
Ask the Right Questions in the Right Ways...And Get the Answers You Need to Succeed!
Discover the core questions that every manager needs to master...how to avoid the mistakes business questioners make most often...ten simple rules for asking every question more effectively. Learn how to ask tough questions and take control of tough situations...use questions to promote innovation, drive change, identify hidden problems, and get failing projects back on track.
Ask better questions, get better answers, achieve better results!

Stumbling on Wins (Bonus Content Edition) by David J. Berri and Martin B. Schmidt

Product Description

Bonus content "Sports Fans vs. Traditional Economics: Why Many Economists Think the Fans are on to Something " included in this digital edition.
Don’t they want to win? Every sports fan asks that question. And no wonder! Teams have an immense amount of detailed, quantifiable information to draw upon. They have powerful incentives for making good decisions. Everyone sees the results of their choices, and the consequences for failure are severe. And yet, they keep making the same mistakes over and over again...mistakes you’d think they’d learn how to avoid!
Now, two leading sports economists reveal those mistakes in basketball, baseball, football, and hockey–and explain why sports decision-makers never seem to learn their lessons. You’ll learn which statistics are linked to wins and which aren’t…and which statistics can predict the future and which can’t (information that just might help you dominate your next fantasy league!).
The next quantum leap beyond Moneyball, this book offers powerful new insights into all human decision-making. Because if multimillion dollar sports teams are getting it wrong this badly, how do you know you’re not?

Pictures of the Mind: What the New Neuroscience Tells Us About Who We Are by Miriam Boleyn-Fitzgerald

Product Description
For thousands of years, people have wondered about questions like these. Now, using the latest brain scanning technologies, neuroscientists can watch your brain at work–and they’re amazed by what they’re seeing. Now, you can see it, too. Pictures of the Mind presents the images that are revolutionizing neuroscience and offers you a personal tour of the frontiers of brain research.
You’ll discover why scientists are becoming increasingly excited about your brain’s abilities to keep growing, learning, changing, and healing, all through life. You’ll follow cutting-edge researchers as they blaze new trails toward potential cures for everything from depression to dementia and brain injury to addiction. And you’ll preview what could become the greatest scientific revolution of all: the one that finally explains mind, emotion, and consciousness.

[paola]

thanks arcdata - I would have loved the last one, "pictures of the mind", but unfortunately it is not available from the UK