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Old 12-06-2011, 04:43 AM   #1
Marc_liest
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Haffmans & Tolkemitt E-Book on Top

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„Wir müssen in dieser Branche einfach anfangen, vom Kunden, das heißt vom Leser aus zu denken. Die Musikindustrie ist zumindest auch daran zugrunde gegangen, dass sie es versäumt hat, ihren Käufern ein tolles Angebot zu machen. Diesen Fehler sollten wir nicht wiederholen“ erklärt Verleger Till Tolkemitt .
Ein erster Schritt, hier mehr..
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Old 12-10-2011, 05:35 AM   #2
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Danke für den Hinweis. Wenn man den ersten Kommentar liest, scheinen die professionellen "Verhinderer" leider auch schon die passende Antwort auf den Vorschlag zu haben...
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Old 12-10-2011, 07:22 AM   #3
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Dummerweise sehe ich es ähnlich.

Verschenken Buchverlage ihre eBooks, erschweren sie es eBooks, als eigenständiges Medium anerkannt zu werden. Ein Medium, dessen Erstellung auch Kosten verursacht, und für das man auch einen entsprechenden Preis verlangen darf.
So bleibt es weiter auf dem Stand eines "Abfallprodukts".

Wenn es für eine zeitlich befristete Aktion ist oder der erste Band einer Serie kostenlos ist, dann gerne. Aber nicht als dauerhafte Lösung. Das ist eher kontraproduktiv.
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Old 12-11-2011, 02:53 AM   #4
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Warum sollte man den Inhalt an das Medium binden? Man erwirbt den Inhalt und nicht das Buch oder eine digitale Variante.
Diese Polarisierung Buch vs. Ebook ist genauso diskutabel wie die Diskussion des fehlenden Geruch eines Papierbuches ohne den man nicht glücklich lesen kann oder Platte vs. CD oder CD vs. MP3 seinerzeit. Jedes Medium hat seine Berechtigung.
Wenn ich ein teures Buch kaufe und dazu auch die Ebook-Lizenz erwerbe, habe ich nicht das Gefühl, ein Abfallprodukt erworben zu haben - ganz im Gegenteil. Ich halte es für sehr produktiv. Außerdem hätte ich als ehrlicher Käufer nicht das Gefühl, ein (E-)Buch mit einer sehr geringen Halbwertzeit zu erwerben und abhängig von der willkürlichen Laune der Lizenzgeber bzw. Gerätehersteller zu sein. Das Buch kann ich auch nach 10 Jahren noch bedenkenlos lesen - beim Ebook muss sich dies erst noch herausstellen.
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Old 12-11-2011, 08:35 AM   #5
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Betonung liegt aber auf *w-e-n-n* du ein (gedrucktes) Buch kaufst.

eBooks können erst dann als eigenes Medium bestehen, wenn sie nicht mit einer gedruckten Ausgabe zwingend in Verbindung gebracht werden. Und zwar egal in welcher Weise.

Last edited by K-Thom; 12-11-2011 at 08:37 AM.
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Old 12-11-2011, 02:52 PM   #6
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Ich wär ja schon froh wenn ich für jedes gedruckte Buch das ich kaufe das eBook gleich mitbekomme. Aber heute muss man ja beides getrennt kaufen.
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Old 12-11-2011, 03:05 PM   #7
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Aber wer will denn schon beides? Eins für das Regal und eins für den Reader?
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Old 12-11-2011, 03:31 PM   #8
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Na klar, eines zum Angeben in der "Schwiegermutterbeeindrucken-Wand" und eins zum lesen
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Old 12-12-2011, 02:00 AM   #9
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Es soll auch Menschen geben (so wie ich), die beides benötigen weil ein Buch z.B. ein Arbeitsmittel ist. Diese sind i.d.R. dann auch nicht für 99 Cent zu erstehen...
Ich halte es schon für eine sehr einseitige Sicht, wenn eine Seite denkt, dass deren Einschätzung bzw. Sichtweise die einzig richtige ist. Es soll auch noch andere Sichtweisen und Notwendigkeiten geben und dies ist es, was mein Kommentar ausdrücken sollte. So, wie es auch im richtigen Leben ist oder sein sollte...
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Old 12-15-2011, 03:47 PM   #10
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Das funktioniert be Vinyl zur Zeit doch auch ganz gut,
ich kaufe eine Album als LP und bekomme einen Downloadcode für MP3,
also eine Version für daheim und eine für unterwegs.
Ich weiß, der Vergleich hinkt ein wenig, weil man Bücher auch mitnehmen kann,
aber bei manchen Büchern in Papierform würd ich mich schon sehr über ein ebook freuen.
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Old 12-15-2011, 05:27 PM   #11
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Quote:
Originally Posted by K-Thom View Post
Betonung liegt aber auf *w-e-n-n* du ein (gedrucktes) Buch kaufst.

eBooks können erst dann als eigenes Medium bestehen, wenn sie nicht mit einer gedruckten Ausgabe zwingend in Verbindung gebracht werden. Und zwar egal in welcher Weise.
Ich glaube, du liegst da falsch. Es ist eine seher gute Entwicklung! Es soll einfach ein eBook alein deutlich günstiger sein, und zu jeden gedruckten Buch ein ebook immer kostenlos ein ebook beigelegt wird. In diesem Fall wird sich ebook als "annerkante" Medium deutlich schneller in den Massenmarkt verbreiten.
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Old 12-16-2011, 07:59 AM   #12
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Dann schlage ich vor, dass eBooks und Bücher denselben Preis haben. Und beim Kauf eines eBooks bekommt man dann auch das Buch gratis. Damit wäre ich einverstanden.
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Old 12-16-2011, 08:58 AM   #13
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Zitat aus dem Artikel: "Künftig soll es die Bücher von Haffmans & Tolkemitt und Rogner & Bernhard entweder im Buchhandel als HardcoverPlus inklusive E-Book oder – ca. 25 Prozent billiger – als reines E-Book geben."

Das steht doch dort. Entweder ich kaufe das Buch incl. Ebook bzw. das Ebook incl. Buch zum vollen Preis oder nur das Ebook zum reduzierten Preis.
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Old 12-16-2011, 04:53 PM   #14
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Originally Posted by Divingduck View Post
Zitat aus dem Artikel: "Künftig soll es die Bücher von Haffmans & Tolkemitt und Rogner & Bernhard entweder im Buchhandel als HardcoverPlus inklusive E-Book oder – ca. 25 Prozent billiger – als reines E-Book geben."

Das steht doch dort. Entweder ich kaufe das Buch incl. Ebook bzw. das Ebook incl. Buch zum vollen Preis oder nur das Ebook zum reduzierten Preis.
Und genau das ist die richtige Methode, meine Meinung nach...
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Old 12-16-2011, 06:05 PM   #15
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Originally Posted by Divingduck View Post
Zitat aus dem Artikel: "Künftig soll es die Bücher von Haffmans & Tolkemitt und Rogner & Bernhard entweder im Buchhandel als HardcoverPlus inklusive E-Book oder – ca. 25 Prozent billiger – als reines E-Book geben."

Das steht doch dort. Entweder ich kaufe das Buch incl. Ebook bzw. das Ebook incl. Buch zum vollen Preis oder nur das Ebook zum reduzierten Preis.
Lern lesen. Und dann argumentiere noch einmal dementsprechend.

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Und genau das ist die richtige Methode, meine Meinung nach...
Wenn du meinst ...

Mit eurer Buchfixiertheit erkennt ihr den Fehler in eurer Logik nicht.
Wenn ich z.B. für den Kindle ein eBook zum Vollpreis kaufe und dazu das Buch kostenlos dazubekomme, DANN haben wir ein gleichwertiges, gleichberechtigtes System von verschiedenen Lesemedien.

Eure Denkweise unterstützt die Vorgehensweise von Printverlagen. Das ist so, als ob ich Kutschenbauer über die Gestaltung von Autobahnen entscheiden lasse ...

Last edited by K-Thom; 12-16-2011 at 06:15 PM.
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