Amazon Buys iPhone E-Reader App Maker

Kris777 · 05-21-2009, 02:58 PM

http://www.internetnews.com/mobility...+App+Maker.htm

Amazon Buys iPhone E-Reader App Maker
In a bid to extend e-reader reach beyond Kindle, the mega-etailer scoops up firm behind the most popular eBook reader application for Apple's iPhone.

Amazon now controls the two top e-book applications for the Apple iPhone, following its acquisition of Stanza developer Lexcycle -- a move that extends the e-tailing giant's reach in the e-reader market beyond its own Kindle.

Lexcycle's free Stanza app for Apple's (NASDAQ: AAPL) iPhone and iPod touch claims more than 1 million downloads. The app provides access to a catalog of about 100,000 e-books in the open ePub format, which isn't supported by Amazon's (NASDAQ: AMZN) digital reader device, the Kindle.

"It's very early days for e-books and we believe there is a lot of innovation ahead of us," an Amazon spokesperson told InternetNews.com. "Lexcycle is a smart, innovative company and we look forward to working with them to innovate on behalf of readers. Lexcycle will maintain its business model while continuing to innovate as new opportunities arise."

She declined to comment on financial terms of the deal.

Any ideas what price Amazon paid for it?

Moejoe · 05-21-2009, 03:03 PM

Can anybody look up the word 'monopoly' on their Kindle dictionary and tell me if it takes you to the Amazon.com storefornt.

ilovejedd · 05-21-2009, 04:28 PM

Old news. There's already a thread here. For a moment there, I thought Amazon bought eReader, too, which is FictionWise's (now owned by Barnes & Noble).

kamm · 05-21-2009, 11:38 PM

Quote:

Originally Posted by Moejoe

Can anybody look up the word 'monopoly' on their Kindle dictionary and tell me if it takes you to the Amazon.com storefornt.

I'm usually very jumpy when it comes to monopoly-issues or any kind of market abuse but don't know here... It's their product, they have plenty of competitors including this giant called Sony and Amazon hardly even close to taking over the ebook market - I think it's more than logical they want to secure multiple channel for their products, the ebooks (no, Kindle is just a delivery platform, a device for consumption, on the long run their real bread-n-butter is the software here.)

SalvaG · 05-22-2009, 12:48 AM

and I think to myself how someone can read a book on an iphone

pagansoul · 05-22-2009, 08:19 AM

Quote:

Originally Posted by SalvaG

and I think to myself how someone can read a book on an iphone

Easy.

Like everything different, it just takes getting used to.

ilovejedd · 05-22-2009, 08:50 AM

Well, I used to read on my Sony Ericsson T68i so the iPhone's actually a step up.

Canuck_in_Japan · 05-24-2009, 01:16 AM

Quote:

Originally Posted by SalvaG

and I think to myself how someone can read a book on an iphone

Actually I have no problem doing it. Some people just have oversensitive eyes. I just turn down the brightness and it doesn't bother me at all.

05-21-2009, 02:58 PM	#1
Kris777 Banned Posts: 1,767 Karma: 2520493 Join Date: Oct 2008 Device: Nexus 7, jetBook-Lite, jetBook mini, Toshiba Thrive, JETBOOK COLOR	Amazon Buys iPhone E-Reader App Maker http://www.internetnews.com/mobility...+App+Maker.htm Amazon Buys iPhone E-Reader App Maker In a bid to extend e-reader reach beyond Kindle, the mega-etailer scoops up firm behind the most popular eBook reader application for Apple's iPhone. Amazon now controls the two top e-book applications for the Apple iPhone, following its acquisition of Stanza developer Lexcycle -- a move that extends the e-tailing giant's reach in the e-reader market beyond its own Kindle. Lexcycle's free Stanza app for Apple's (NASDAQ: AAPL) iPhone and iPod touch claims more than 1 million downloads. The app provides access to a catalog of about 100,000 e-books in the open ePub format, which isn't supported by Amazon's (NASDAQ: AMZN) digital reader device, the Kindle. "It's very early days for e-books and we believe there is a lot of innovation ahead of us," an Amazon spokesperson told InternetNews.com. "Lexcycle is a smart, innovative company and we look forward to working with them to innovate on behalf of readers. Lexcycle will maintain its business model while continuing to innovate as new opportunities arise." She declined to comment on financial terms of the deal. Any ideas what price Amazon paid for it? Last edited by Kris777; 05-21-2009 at 03:03 PM.

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05-21-2009, 03:03 PM	#2
Moejoe Banned Posts: 5,100 Karma: 72193 Join Date: Feb 2009 Location: South of the Border Device: Coffin	Can anybody look up the word 'monopoly' on their Kindle dictionary and tell me if it takes you to the Amazon.com storefornt.

05-21-2009, 04:28 PM	#3
ilovejedd hopeless n00b Posts: 5,111 Karma: 19597086 Join Date: Jan 2009 Location: in the middle of nowhere Device: PW4, PW3, Libra H2O, iPad 10.5, iPad 11, iPad 12.9	Old news. There's already a thread here. For a moment there, I thought Amazon bought eReader, too, which is FictionWise's (now owned by Barnes & Noble).

05-22-2009, 12:48 AM	#5
SalvaG Enthusiast Posts: 39 Karma: 54 Join Date: May 2009 Location: Spain Device: Kindle DX	and I think to myself how someone can read a book on an iphone

05-22-2009, 08:50 AM	#7
ilovejedd hopeless n00b Posts: 5,111 Karma: 19597086 Join Date: Jan 2009 Location: in the middle of nowhere Device: PW4, PW3, Libra H2O, iPad 10.5, iPad 11, iPad 12.9	Well, I used to read on my Sony Ericsson T68i so the iPhone's actually a step up.

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