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Old 08-24-2009, 02:08 PM   #1
Moejoe
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Reader's Digest Bankrupt

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Reader's Digest Association Inc., publisher of the iconic general interest magazine that began gracing American homes in 1922, on Monday filed for Chapter 11 bankruptcy protection as it faces falling print circulation in the Internet age and looming debt payments.
http://www.google.com/hostednews/ap/...abqBAD9A997F00
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Old 08-24-2009, 02:10 PM   #2
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That's not that big of a surprise. Short fiction magazines have been on the decline for nearly a decade now.
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Old 08-24-2009, 02:17 PM   #3
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Their 'prize draw' junk mail was a widely resented nuisance in the UK.

"You have been specially selected..."

I think a lot of people will be glad to see the back of them.
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Old 08-24-2009, 02:18 PM   #4
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Well, de mortuis etc., but at last, a chance to escape from their mailing lists!
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Old 08-24-2009, 02:26 PM   #5
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Well, de mortuis etc., but at last, a chance to escape from their mailing lists!
Their mailing lists were sold to a shady Russian company
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Old 08-24-2009, 02:32 PM   #6
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Aww, that's too bad! My grandparents had big ancient stacks of them, so I read my way through them as a bored adolescent staying at the farm during childhood summers. I had a subscription up until about 2 yrs ago, when I got to the point where I could not read even the large print editions. It's a magazine that I loved for most of my life, and I'm sad to see it go.
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Old 08-24-2009, 02:39 PM   #7
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Folks,
Reader's Digest is not going anywhere, at least not in the near term. Bankruptcy does not necessarily mean going out of business. And even if the company went belly up, Reader's Digest still has a large enough circulation that some other media company likely would pick up the magazine itself.

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Old 08-24-2009, 04:50 PM   #8
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They filed chapter 11, which allows for reorganization of assets, NOT liquidation of assets.
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Old 08-24-2009, 04:55 PM   #9
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I think the problem here is that a number of the earlier readers/posters are from Europe where bankruptcy is far more likely to mean liquidation of the company.

Also, I think there is some confusion between Reader's Digest the company and Reader's Digest the magazine. Like I said earlier, if the company was liquidated, its most valuable asset is almost certainly the magazine; it would almost certainly be bought by some other publisher for the millions of subscribers it currently has.

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Old 08-24-2009, 05:06 PM   #10
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I learned English reading Reader's Digest mags in the john. It will always hold a special place in my heart...
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Old 08-24-2009, 05:27 PM   #11
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Cool Russians!!!

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Originally Posted by acidzebra View Post
Their mailing lists were sold to a shady Russian company
What is up with all of the "Russian" comments??? Mainling list goes missing - Russians!!! Nuke gets misplaced - Russians!!! Judge of a supreme court gets popped - oh noes, the Russians!!! Why can't we blame something like Madagascar... that is one shady island-country...
or even "blame Canada", Sarah Palin can see them too...
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Old 08-24-2009, 05:43 PM   #12
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Most of us spent most of our lives hating the russians?
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Old 08-24-2009, 07:48 PM   #13
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Most of us spent most of our lives hating the russians?
But from Russia, they've sent so much Love. I mean, I think it's pretty disarming (no pun intended).
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Old 08-24-2009, 09:11 PM   #14
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oh no. that's bad news but really expected. i used to have a subscription from them. i remember the last magazine i received was the one where Pope John Paul II was in the cover.

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Old 08-24-2009, 09:21 PM   #15
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Dissapointing, I also grew up on Readers digest, reading them after my grandparents. I just hope this isn't another indication that as a society we are reading less and less.
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