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Old 10-25-2010, 09:21 PM   #1
bgalbrecht
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B&N no longer selling ebooks!

They've rebranded them as NOOKbooks on their website. I don't know, I think that's just going too far.
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Old 10-25-2010, 09:31 PM   #2
Madam Broshkina
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I think that is a good idea. Perhaps now there will be less confusion for people who in the past who bought B&N ebooks expecting to read them on their Kindle or Sony readers.
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Old 10-25-2010, 09:38 PM   #3
boswd
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ehh Kindle calls theirs "Kindle Editions"
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Old 10-25-2010, 10:04 PM   #4
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Great idea. It's all about branding so Nookbooks makes a lot of sense. It's catchy enough that I think it will have traction.
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Old 10-25-2010, 10:07 PM   #5
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They have [nookbooks (ebooks)] after each PubIt! book. I like how they separated the two.
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Old 10-25-2010, 10:09 PM   #6
aagstn
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Yeah this makes sense. nook Study, nook Kids, nookbooks. They are trying to create a brand and get the nook name associated with ebooks. Now it is all about the kindle so they need to do more to make nook a solid brand name.
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Old 10-26-2010, 05:24 PM   #7
mopping five
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Nookbook is fun to say. I never was very fond of saying "ebook" for electronic texts. I can easily see myself calling all ebooks nookbooks, the way I call all tissues 'Kleenex' and all internet searches 'googling.'

I really hope it does catch on.
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Old 10-26-2010, 05:43 PM   #8
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catchy name
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