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Old 12-06-2012, 07:16 AM   #1
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Amazon and Google start operations in Brazil (almost simultaneously!)

The global expansion of eBooks continues: Yesterday, Amazon and Google finally launched their online stores in Brazil. The Kindle will be the cheapest eReader in the country: R$299 (US$141).

http://amazon.com.br/ | http://books.google.com.br
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Old 12-06-2012, 07:31 AM   #2
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Very good news. Brazil is the 5th largest country in the world, population-wise.
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Old 12-06-2012, 08:46 AM   #3
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Interesting - the amazon store is really a kindle store. I quite like it! Nice clean design. How are the ebook prices on Brazilian terms - acceptable?
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Old 12-06-2012, 10:13 AM   #4
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Quote:
Originally Posted by xendula View Post
How are the ebook prices on Brazilian terms - acceptable?
Less than the usual, but it's far from acceptable, I think. eBooks (or print books) are still an expensive thing for the average brazilian.
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Old 12-06-2012, 10:35 AM   #5
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Hmm. Wish my search-fu were at all decent, but it seems like lately it's Kobo going into a market first, then Amazon follows to try and get in on the action...
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Old 12-06-2012, 10:59 AM   #6
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That's right, Kobo gave the first step, and the Kobo Touch was officially put on sale yesterday, hours before Amazon and Google opened their eBook stores. Kobo have a partnership with Livraria Cultura, one of the largest bookstores in Brazil, which sells eBooks since 2008, but they generally cost more, compared to the offerings from Amazon.
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Old 12-06-2012, 11:37 AM   #7
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Sounds like Amazon and Google had a knee jerk reaction, then. They may not have been 100% ready for the launch.
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Old 12-06-2012, 11:57 AM   #8
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This may be more of a progression for Amazon than a reaction. The Kindle 2 and the DX were the first Kindles to be sold internationally in 2009. Since then, Amazon has been opening country specific Kindle stores (maybe a bit slowly but I don't know the logistics involved).
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