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Old 06-27-2012, 05:11 PM   #1
BeccaPrice
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I guess they don't want you to reread

An Argentine publisher has discovered that, if you don't read a book when you first get it, you don't tend to buy the author's next book. So he's printing a book in disappearing ink.
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Old 06-27-2012, 05:14 PM   #2
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I'm not much of a re-reader myself, but I do occasionally flip back to verify some things. Surely there's a bit of grace period before it disappears?
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Old 06-27-2012, 05:34 PM   #3
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If the book is that bad, at least you have a useful notebook after the ink has faded.
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Old 06-27-2012, 05:42 PM   #4
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I thought pbooks already had enough planned obsolescence built in.
Apparently not.

A good way to make sure nobody *rents* that book.
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Old 06-27-2012, 06:34 PM   #5
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How does this benefit the publisher and/or author? It would keep me from buying ANY of the author's books!
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Old 06-27-2012, 07:13 PM   #6
RainingLemur
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Oh, yeah. This will go over well.
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Old 06-27-2012, 07:36 PM   #7
khalleron
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So if I buy it used or remaindered, all I get is a blank book?

Well, that's one way to kill the resale market, I guess.
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Old 06-27-2012, 07:41 PM   #8
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The book better not have a retail price if it is going to disappear. I'd pay maybe a buck or so.

I do reread some of my books especially a series. I usually rearead the last book before going onto the new one to refresh my memory of what is going on.
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Old 06-27-2012, 08:03 PM   #9
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Don't tell the textbook companies. They're already trying to sell self-destructing ebooks. This will only encourage them.
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Old 06-27-2012, 11:23 PM   #10
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I wouldn't buy that book on principle, so those authors would remain unknown to me - which seems to defeat the whole purpose of the anthology. I feel sorry for the new authors, who seem to be the ones who will lose the most.
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Old 06-27-2012, 11:30 PM   #11
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Just when you think the idiots have reached their limit, they prove you wrong.
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Old 06-28-2012, 12:13 AM   #12
QuantumIguana
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I think it's a clever gimmick - it has us talking about it, doesn't it?
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Old 06-28-2012, 02:39 AM   #13
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In the DVD world, there was a lot of talk, nearly all negative when Circuit City and one of the DVD publishers came out with DVDs that only lasted for a few days after opening, and I think Disney might have dabbled with the concept also. It always flopped, big time. If anything, that publisher will get a negative rap, and people will stop buying any of their books for fear that they will be buying one with disappearing ink.
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Old 06-28-2012, 04:25 AM   #14
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I think it's a clever gimmick - it has us talking about it, doesn't it?
But no one's saying they'd rush out and buy it ..... mmmm .....
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Old 06-28-2012, 05:43 AM   #15
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In the DVD world, there was a lot of talk, nearly all negative when Circuit City and one of the DVD publishers came out with DVDs that only lasted for a few days after opening, and I think Disney might have dabbled with the concept also. It always flopped, big time. If anything, that publisher will get a negative rap, and people will stop buying any of their books for fear that they will be buying one with disappearing ink.
As I recall those DVDs were marketed as a rental that you didn't have to return because they pulled a Mission Impossible. It really wouldn't have been a bad idea if it didn't leave your home looking like AOL carpet bombed it. That, plus the inherent, egregious wastefullness of it.
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