Wonder if anyone else has spotted this ad for a B&M bookstore in Portland:
http://microcosmpublishing.com/blogi...anted-kindles.
It takes very little simple mental math to see who
really makes out of this deal. Take into consideration the high retail sales commission on their treebooks as list-priced, and then compare that with the re-sale value of an unwanted Christmas Kindle.
I call swizz on this. It seems (strictly personal opinion) little more than easily clearing treebooks from their shelves at high profit, whilst also cashing in on the re-sale of as-new ebook readers and the promotional advantage to B&M retail in general and this store in particularly of labeling ebooks trash. It's a win-win bet for the store.
Any thoughts? Cheers. Neil