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Originally Posted by =X=
Admission of guilt, that is what they have to lose. Apple can command higher pieces is because they are trusted. Once people start losing trust things go down hill.
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How many people actually know or care?
Samsung, Phillips, LG and others have just been fined a total of ~1.5 billion (yes, billion, not million) euros for operating an illegal cartel.
Is that going to stop people buying their devices?
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Another reason if for Apple to settle with the DOJ means they have to make some concessions and that is not Apple's way.
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Once all the publishers have switched away from Agency, what is there left to make Apple do?