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It's e-waste & PROFIT generating. The headphone required will be apple headphone with a patented chip for the phone/pad to recognize as a "genuine" apple product; else the headphone won't be able to connect to the phone even if it is a bluetooth connection.
It's like the pre-intel switch for apple. Remember that the 3.5 in diskette must be apple formatted else it won't be recognized? Or the devices like hard disk & 4 mm tape drives that must have patented roms for them to be able to talk to the macs? Apple may have reasoned it out before buying Beats for their headphones.....
It isn't innovation but back to the old days where only apple produces can be used with apple products.
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