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IMO it's misrepresentation on their part, possibly sufficient to justify canceling the purchase. That's if, as it seems in this case, they use a 'published' cover image in advertising the ebook. If that's true, then you didn't receive what was advertised, which is legally actionable-in the US, at least.
As for not having rights, if that's true then they shouldn't be using the cover in their catalog either.
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