Quote:
Originally Posted by AshW
The Beatles? 
While we all want lower priced ebooks, I do sometimes get the feeling that articles and threads like this often overestimate the cost of mass producing printed books and underestimate the cost of setting up and maintaining an electronic publishing division. |
The cost of mass producing books while significant is less relevant to the e-book discussion as the current model of unsold returns that is damaging the business when sells through are low.
With high (80%+) sell through, print is ok as cost, but with low sell (60%-, and I heard now it's even 50%- for the "typical title") the business model is jut unsustainable