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Originally Posted by NatCh
That 'digital center' business sounds quite promising, e-books aren't specifically named, but it's not much of an assumption that they might be included.
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Ahh.. but... but... they are specifically named! Borders press-release (emphasis mine):
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The addition of new "Digital Centers" in Borders stores will enable customers to learn about, interact with, and purchase new digital products -- such as audio books, e-books, MP3 players -- and services such as downloading and personal publishing that complement the Borders brand. The company is in the process of exploring several potential arrangements for key partnerships with respect to its digital offerings. The digital services can be made available both in-store and online as a result of the Web initiative.
"We need to reinvent our business to exploit the rapid changes taking place in how consumers access information and entertainment," Jones said. "Our ultimate goal is to make Borders a vital community gathering place where people come together to see, touch, interact, and learn -- online and in- store."
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Link:
http://phx.corporate-ir.net/phoenix....412&highlight=