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Originally Posted by murraypaul
I'd rather pay less, and ignore the adverts. It isn't like TV or radio, where they present a break to the content which can't be skipped.
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If we're talking about the print edition, sure. You can just flip the page—annoying but not life-changing. However, advertising on mobile devices frequently takes the form of persistent banner ads, which occupy 10-20% of your screen. I was shocked, and really really pissed, when I discovered that my paid subscription to the NYTimes did not exempt me from seeing these on their mobile app.
I'm willing to pay a premium for ad-free content. I recognize not everyone is, but everyone should still recognize that it's part of the value proposition.
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Zinio is the answer to both those issues.
The reading app is good on both Apple and Android, and they do regular sales. Currently you can get a 2 year subscription to Newsweek for 36c per issue. (Assuming you trust Newsweek to still be around in 2 years time!)
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Sadly, Zinio is not updated yet either, but I'm sure it will be eventually. Good to know about the sales, as the regular subscription prices are higher than those I quoted above.