Yeah, the rewards card is good to have if you're a big user of Amazon.
You get a $25 Amazon GC (which you can apply to your account to use for kindle purchases as credit gets billed before the credit card on file) for every 2,500 points you earn. 3 points for every $1 spent in Amazon, 1 point for every $1 elsewhere (and some other places with some recent offers).
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