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Old 07-30-2010, 11:33 AM   #5
murraypaul
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Quote:
Originally Posted by fjtorres View Post
- iPad readers will "inevitably" gravitate to iBooks even if they "currently" read on Kindle? Really? (Somebody explain lock-in to the dude, please; I don't have the time.)
a) You put inevitably in quotes, but it does not appear in the article, which (to put it generously) is misleading. What the article says is:
Quote:
Amazon has sensibly ensured Kindle books can be bought and read on the iPad, too. But there is a danger that iPad users, even those buying Kindle books, will at some point gravitate to Apple's iBooks store.
b) What lock in?
He is talking about iPad users reading books in the Kindle app.
There is no lock-in as to where they buy the next book from.
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