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I am (substantially) more likely to buy a book I know doesn't just fade-to-black every time the characters start getting intimate. (I'd mention my personal limits, but so far I haven't found any; several years of fanfic reading have left me with a frightening level of understanding of human anatomy & emotional reactions to touches applied thereto.)
If you look at the sales numbers, it's obvious that romance sells, erotica sells, and everything between kiss-to-cigarette and [censored] has its market--and those markets aren't small. They just may not be your *previous* market.
The self-publishing marketplace means we no longer have corporate decision-making about what content does or doesn't fit in what genres. The questions should be, is it important to the plot & characters? Does it enhance the story? Is it well-written?
Not, "will it offend or shock readers who expected this to fit in the same style conventions they've gotten used to for this genre?"
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