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Old 10-30-2007, 01:36 PM   #1
Alexander Turcic
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Cybook Gen3 pricing - "standard practice", says Bookeen

It's been a long time coming, but the Cybook Gen3 e-reader is finally on sale; and immediately e-book fans started to wonder about Bookeen's dual pricing strategy - dollar versus euro price. TeleRead talked with Michael Dehan of Bookeen who was able to supply us with at least some kind of answer (satisfactory or not, I leave that to you):

Quote:
Concerning Euro-Dollar, don't forget VAT, taxes and shipment price. If we compare with standard practices in the Consumer Electronics industry, Apple proposes higher model prices in Euro than in US dollars on their Apple store, Sony does the same with the PS3, Archos (a French company) proposes the same model price in Euros and USD for their MPEG4 players.
Michael also explains how you can use the Cybook on an Apple Mac and how warranties in Europe differ from the US.

Jump over to TeleRead for the full article.

And thanks to MobileReader Barcey for the tip!
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