Nate is referring to the program where small businesses can sell Kindles and get a commission on the ebooks purchased on those readers:
http://www.digitalbookworld.com/2013...eaders-ebooks/
...the offer was, of course, rejected by all the bookstores that are boycotting all titles from Amazon publishing:
http://www.wired.com/2013/11/kindle-insults-indies/
Still, Amazon got what they wanted; a bit of protection against further bookseller lawsuits.
http://the-digital-reader.com/2013/1.../#.U99z4Y7D_MI
Even summary dismissals cost billable hours so this was cheaper.